OPPO Kenya has announced it is starting a campaign to promote domestic tourism through smartphone travel photography, at a time the travel and hospitality industry is slowly picking up a slump occasioned by the coronavirus pandemic.
For this campaign, the smartphone firm has brought on board their Reno Series brand ambassadors, commonly referred to as the O-Stars, Avril and Pascal Tokodi for a 7-day trip focused on showcasing a variety of experiences across the country.
The duo will also take part in different excursions and visits to key destinations in Nairobi, Nakuru, Meru, and Mombasa to showcase the OPPO Reno 4 photography and videography capabilities, and also interact with OPPO customers in counties visited.
Muthoni Wachira, the Head of Communications & Projects at OPPO Kenya said, “We are proud to engage our O-stars, Avril & Pascal, for this tour to explore our magical Kenya as an opportunity to enhance our the brand visibility in different regions across the country.”
OPPO Kenya has partnered with Sarova Hotels and the Kenya Bush Track Safaris for the campaign, aiming to give Kenyans a glimpse of the country’s finest destinations.